Helen GurfelExecutive Director
Helen Gurfel is the executive director of the Urban Land Institute (ULI) Greenprint Center for Building Performance. Greenprint is an alliance of leading real estate owners, investors, and strategic partners committed to improving the environmental performance of the global real estate industry. As the executive director, she is responsible for the overall management and growth of the center.
Helen was most recently a director of GE Capital Real Estate’s global sustainability group, where she spearheaded a number of initiatives, including development of sustainability programs for GE’s portfolios in France, Canada, and the U.K., establishment of a rooftop solar program to deploy solar installations across properties in North America and the U.K., and incorporation of innovative technologies into GE-owned properties. She was also a member of GE Capital Real Estate’s global valuation team and GE Energy Financial Services’ portfolio management team. Previously, she was a principal consultant at PricewaterhouseCoopers. Helen received a B.S. in chemical engineering from Columbia University, an MBA from the Wharton School, and a masters in international studies from the Lauder Institute at the University of Pennsylvania.